New
Tile 12 x 12 cm in handmade terracotta,
"chilly" pattern
red on a silver background
"Sea" collection
Tile 12 x 12 cm
in handmade terracotta,
polka dot fish motif,
sea blue.
"Citrus" collection
Tile 12 x 12 cm
in handmade terracotta,
petal motif,
aniseed
New
Tile 12 x 12 cm
in handmade terracotta,
"cloisonné" motif,
multicoloured.

When Pierre Basset takes over his parents' small company in the beginning of the 1970s, he decides takes it on to a completely different level. Since the 18th century, the modest workshops had been producing traditional "tommette" floor tiles and other terracotta "malon" tiles. They have now blossomed into a factory employing over 50 people, including six decorators, working to invent, renew, and forever diversify its production.

The traditional floor tile was quickly replaced by enamelled earthenware tiles, for which Pierre Basset produces an original ‘antique white’ shade, a kind of patina that helps to lighten the clay without completely cancelling out the original colour. Always in search of new products, he very rapidly embarked on decorating made-to-measure tiles with a vast and varied range of motifs, creating new types of colours called "patinas".

In a few years, the number of materials, models, colours, shapes and motifs have increased to nearly 3,000 different products and more than 2,000 hand-painted motifs, distributed in Salernes or in an ever-widening network of retailers and exported throughout the world. The Atelier Pierre Basset is now renowned for its Salernes paving stones, its handcrafted terracotta, its enamelled, patinated and decorated tiles, its enamelled lavas, as well as its decorative pieces, including basins, bath tubs, lamps, etc.

Even though Pierre Basset is indeed a traditional ceramist, he now readily defines himself as a interior designer-decorator. Not one to think twice about embarking on new creations and going into new partnerships, leading him to design and create new products, he admits to having taste for commercial and industrial adventure.

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